{"id":566,"date":"2021-01-02T21:07:43","date_gmt":"2021-01-02T13:07:43","guid":{"rendered":"http:\/\/sgsupport.com\/?post_type=resource&#038;p=566"},"modified":"2022-09-22T16:16:43","modified_gmt":"2022-09-22T08:16:43","slug":"sg-data-share-unlocking-the-power-of-big-data","status":"publish","type":"resource","link":"https:\/\/www.sgsupport.com\/zh-hans\/resources\/sg-data-share-unlocking-the-power-of-big-data\/","title":{"rendered":"SG Data Share \u2013 Unlocking the Power of Big Data"},"content":{"rendered":"\r\n<h4 class=\"wp-block-heading\">We know that data provides rich insights.<\/h4>\r\n\r\n\r\n\r\n<p>To fully harness its power, charities require the right CRM, processes, skills and leadership. This is where SG comes in \u2013 we act as fundraising and donor management consultants to advise and assist charities in putting their data to work and building first-in-class donor retention models.<\/p>\r\n\r\n\r\n\r\n<p>How? Through Data Share \u2013 a data-driven performance review of charities.<\/p>\r\n\r\n\r\n\r\n<p>Data is a rich knowledge bank and SG helps charities make sense of the numbers through detailed and ongoing analysis. We share our findings on donor demographics, identifying fundraising trends, and areas for improving internal workflows, all towards increasing donor loyalty and retention.<\/p>\r\n\r\n\r\n\r\n<p>Data Share has been SG\u2019s annual programme in the Southeast Asia region since 2017. This year, we held sessions in Thailand, Indonesia and the Philippines.<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image alignnone size-full wp-image-567\"><img decoding=\"async\" class=\"wp-image-669 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/1-4-1024x683-1-edited.jpg\" alt=\"1-4-\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"576\" class=\"wp-image-669 lazyload\" src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/1-4-1024x683-1-edited.jpg\" alt=\"1-4-\" srcset=\"https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/1-4-1024x683-1-edited.jpg 1024w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/1-4-1024x683-1-edited-300x169.jpg 300w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/1-4-1024x683-1-edited-768x432.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript>\r\n<figcaption><em>Our Data Analyst, Daryl Chan, sharing insights into the Indonesian fundraising market.<\/em><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\">Highlights from the year<\/h4>\r\n\r\n\r\n\r\n<p>We attempt to tailor each session according to the local market\u2019s needs and interests by listening to our charity partners\u2019 feedback and continuously engaging them in discussions. Donor attrition, fundraising channel performance and donor lifetime value (LTV) were some of the hot topics across this year\u2019s sessions. At the Indonesia session, upgrade campaign success including pitch effectiveness, upgrade value and effects on loyalty, lead to some interesting discussions.<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image alignnone size-full wp-image-568\"><img decoding=\"async\" class=\"wp-image-670 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/2-1-1024x683-1-edited.jpg\" alt=\"2-1-\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"576\" class=\"wp-image-670 lazyload\" src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/2-1-1024x683-1-edited.jpg\" alt=\"2-1-\" srcset=\"https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/2-1-1024x683-1-edited.jpg 1024w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/2-1-1024x683-1-edited-300x169.jpg 300w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/2-1-1024x683-1-edited-768x432.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript>\r\n<figcaption><em>Uy Jr Eduardo from SOS Children\u2019s Villages Philippines raising a question.<\/em><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<p>The highly interactive sessions along with group activities kept attendees engaged and comfortable in voicing their ideas, concerns, or issues.<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image alignnone size-full wp-image-569\"><img decoding=\"async\" class=\"wp-image-671 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/3-1-1024x768-1-edited.jpeg\" alt=\"3-1-\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"577\" class=\"wp-image-671 lazyload\" src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/3-1-1024x768-1-edited.jpeg\" alt=\"3-1-\" srcset=\"https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/3-1-1024x768-1-edited.jpeg 1024w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/3-1-1024x768-1-edited-300x169.jpeg 300w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/3-1-1024x768-1-edited-768x433.jpeg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript>\r\n<figcaption><em>Joanne Leong, Regional Client Relationship Manager, interacts with participants during the group activity.<\/em><\/figcaption>\r\n<\/figure>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\">What our clients have to say<\/h4>\r\n\r\n\r\n\r\n<p>Our charity partners have shown great support for the sessions. This year, a total of 90 representatives from 16 charities attended the full-day workshops. A majority of them felt their learnings support their strategic fundraising decisions and have helped them in developing strategies for the year ahead. Their feedback truly made the Data Share journey worthwhile.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-group\">\r\n<div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\r\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\r\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-570 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/4-1024x683.jpg\" alt=\"4\" \/><noscript><img decoding=\"async\" class=\"wp-image-570 lazyload\" src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/4-1024x683.jpg\" alt=\"4\" \/><\/noscript><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\r\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-571 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/5-1024x683.jpg\" alt=\"5\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"683\" class=\"wp-image-571 lazyload\" src=\"http:\/\/sgsupport.com\/wp-content\/uploads\/2021\/01\/5-1024x683.jpg\" alt=\"5\" srcset=\"https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/5-1024x683.jpg 1024w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/5-300x200.jpg 300w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/5-768x512.jpg 768w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/5-1536x1024.jpg 1536w, https:\/\/www.sgsupport.com\/wp-content\/uploads\/2021\/01\/5-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n\r\n<p class=\"has-small-font-size\"><em>Our charity partners from Indonesia and the Philippines. Hope to see you all again next year!<\/em><\/p>\r\n\r\n\r\n\r\n<p>Stay tuned for Data Share 2020 schedule, updates and more.<\/p>\r\n\r\n\r\n\r\n<p>Click <a href=\"http:\/\/sgsupport.com\/resources\/harnessing-the-power-of-big-data-to-drive-donor-engagement\/\">here<\/a> to read about Thailand\u2019s Data Share session.<\/p>\r\n","protected":false},"featured_media":570,"template":"","writer":[14],"content_type":[9],"resource_tag":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SG Data Share \u2013 Unlocking the Power of Big Data - SG Support<\/title>\n<meta name=\"description\" content=\"We exist to make fundraising easy for charities by working with you to acquire new donors, retain existing ones and win back those who have left.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sgsupport.com\/zh-hans\/resources\/sg-data-share-unlocking-the-power-of-big-data\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SG Data Share \u2013 Unlocking the Power of Big Data - 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